Osgood Cannonbalm Principal

"Changes in Behavior are Always in Direct Congruency with the Previous Mental Set."

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You will NOT talk anyone into anything.

You MUST Uncover their needs.

"So what would be important to you?"

"If you heard about a product that could make you live Longer, would you want to know about it?"

"What about a much Better Quality of Life?"

"How about lose weight and have fewer aches and pains?"